Thursday 5 May 2016

persuasive techniques in commercials


I was learning how to use persuasive techniques.
 

We had to work as a group to plan a script for an ad for parents  convincing them to get their children active in the holidays. Then we did an animation  using  powtoon to record our voices on the ad.
step1 On Monday we began by talking about our holidays to get some ideas.
step 2 Then we did a brainstorm.
step 3 We had to write a script. We decided to give everyone a part.
step 4 Then we had to read our lines or parts to create the animation. To make our advert appealing to the audience we recorded our voices and Artemas was the expert.

We learnt about six persuasive techniques  ;
1.slogan
2 . repetition
3 .testimonial
4. expert opinion
5. emotional appeal
6. band wagon
In our ad we used expert opinion so we could convince  parents to get their children active and playing outside in the holidays.

We could improve the background so that we could have a better video.
We could include other persuasive techniques so that our ad becomes more appealing to parents.